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OOH News from PJX Media
Get the latest news and insights from the world of Out-of-Home advertising and the PJX Media Team.
Video Content Needs a Channel: Seizing the Power of Digital OOH
DOOH offers the perfect platform for AI-generated content to establish its credibility.
1 min read
OOH: The Unexpected Guest Every Brand Needs at the Party
OOH evolves: targeted, experiential marketing at cultural events. From branded trucks to holograms, it offers dynamic, real-time engagement.
1 min read
“The DOOH revolution will be more important than the introduction of TV in the 1950's”
Rick Robinson, CEO of PJX Media, shares his visionary insights on digital out-of-home (DOOH) advertising at MediaPost's Insider Summit.
2 min read
OOH Media: A Knight in Shining Armor for Brands
In a world drowning in digital noise and uncertainty, Out-of-Home (OOH) media emerges as a beacon of trust and clarity. It's a powerful...
2 min read
Turning Public Spaces into Urban Galleries: The Art of Out-of-Home
Written by: Rick Robinson Out-of-home (OOH) advertising isn't just about slapping a logo and big letters on a billboard. It's about crafting an experience, an unexpected moment of connection as people move through their daily lives. It's transforming “The People's Space" into an urban gallery, where brands become storytellers and the public becomes the riveted audience. But how do we create these captivating moments? It is hard work, and it all begins with the seed of a sing
3 min read
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