OOH News from PJX Media

Out-of-home remains a long-lasting, effective advertising medium. This post shares key OAAA stats and successful OOH campaign examples.

Last week, the DFW OOH Club discussed the future of sports, media, and economic development in North Texas. I co-moderated, highlighting how local media, especially OOH, will share DFW's story globally. The 2026 FIFA World Cup is a key moment, driving investment and visibility, which the OOH industry can't miss.

Learn how Visit Myrtle Beach leveraged programmatic digital out-of-home advertising for a multi-market campaign, complete with unique messaging/OOH ads per market.

As Summer travel approaches, we touch on travel trends for the US and share some tips for brands looking to activate an OOH advertising campaign.